Google Shopping Center
Imagine: someone searches for your product via Google and immediately lands on a sales page. They see your brand, your price and your product. If they want, they order directly. Ideal, right? That's how selling on Google Shopping works. You have probably already seen this Google tab come by.
Wouldn't it be nice to sell your products through the Google Shopping Center? This way, the customer can easily compare your offers with those of your competitor. The Google Shopping tab works as a product comparator. Would you also like to be among them? Which can!
In fact, showing your products in the Google Shopping tab is completely free! This is due to the (in the Netherlands) fairly recent feature update: Google Shopping Organic results. What exactly does this feature entail? How do you get into the organic results of Google Shopping? And what are the benefits of that? We at ProductFlow are happy to tell you more about this.
What is Google Merchant Center?
Are you already advertising through Google? Then you may have heard of the Google Merchant Center before. Web shop owners upload their product range to Google via this platform. So you can too! Do you want your products to appear in the Google Shopping tab? The first step is to create a Merchant Center account.
When creating this account, you need to fill in a few things. Google wants to know more about your company. For example, what is your website URL, which countries do you deliver to and where are you located? Make sure all your details are correct before verifying your account. By placing a piece of code on the homepage of your own website, you prove that you are actually the owner of your webshop.
Without a website, you cannot create a Merchant Center account in Google. Don't have a webshop? No problem. You can easily start a webshop from ProductFlow. As you read below, you need a website and, for example, ProductFlow to upload your products to Google. Did you manage to create a Google Merchant Center account? Then read on for the next steps.
